DON'T TELL
Is an easy-to-understand daring party game designed
to make memories, increase friendships and meet new people.
On top of that, it's sustainably made in Germany.
A Game Born From Friendship
Our journey began on July 11th, 2017, on a sunny terrace in The Netherlands, where a friend of mine and I first brainstormed the concept for a new party game. What started as a simple idea quickly blossomed into something far bigger. Almost three years later, DON’T TELL has evolved into the fun, engaging game it is today. Here's a look at our journey, year by year, and the milestones we reached.
How Does The Game Work?
Say goodbye to long lists of boring Truth or Dare questions and searching on your phone. Create new memories with this insane party game! Easy to take with you, anywhere, everywhere!
A 60-minute timer is set, and the oldest player rolls the dice to draw either a DO or TELL card. DO cards require actions, while TELL cards prompt sharing. Both decks include SPECIAL cards, adding unexpected twists. Successfully completed cards are kept for points. The number of dots below the title indicates the card’s intensity and its points. When the timer ends, players count their points to determine the winner.
The game features a total of five distinct categories, each designed to challenge players in unique ways, along with three different levels of intensity to suit varying preferences.
The perfect Truth or Dare card game for any party!
Design Iterations
The first prototype of DON’T TELL came to life during a vacation with friends. Using a 3D printer and laminated cards, we created a basic version of the game to test out with our group. We played it countless times, and the response was overwhelming. Everyone loved it, and their enthusiasm made us realize we had something special on our hands.
After this successful first test, we continued testing DON’T TELL with different groups of friends, gathering feedback to improve it. We redesigned the game, ensuring no loose cards would end up on the table during play. While the box and dice were still crafted using the 3D printer, we upgraded the cards by having them professionally produced by a local manufacturer.
Next Milestones
Kickstarter
The summer of 2022 marked the launch of the Kickstarter campaign, which exceeded expectations by reaching nearly 10k euros in funding, providing the necessary support to bring the project to life.
Socials
With videos surpassing 200.000 views, DON’T TELL successfully reached its target audience on platforms like TikTok and Instagram, reaching party game enthusiasts across the globe.
Press
Following its successful launch, DON’T TELL gained recognition in the local community and was proudly featured in a news article in Purmerend, highlighting the game's innovative concept and the journey behind its creation.
Sustainably Produced
We’re proud to announce that our games are FSC certified, ensuring they’re made from responsibly sourced paper and wood. Produced at LudoFact, a CO2-neutral factory, we offset any emissions from the production process. To further reduce our carbon footprint, we personally picked up the games using an electric van, contributing to a more sustainable future.
Collaborative Opportunities
Lowlands
MegaBleu
The Sting
Tinteltuin
Heineken
Politie
Coolblue
ASML
New York Pizza
We’ve been in touch with numerous companies to design personalized games for their Christmas promotions. In total, we created over 50 mockups, some of which are shown above. Ultimately, New York Pizza expressed great interest in collaborating with us. For them, we crafted unique personalized games for their employees as a special Christmas gift for 2024.